Portfolio
My portfolio includes short- and long-form content covering a wide range of topics, including: sustainability, outdoor recreation, wellness, travel, and personal and business profiles. These samples will give you an idea of my scope of work. I’ve provided PDF documents of the original content when the online version is no longer available.
Sampling of marketing content
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Case study
Case study developed for Retail Control Systems to demonstrate their breadth of products and services.
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Website content
Website site map and content created for Kane Solar as part of a rebranding effort.
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New product copy
Example of new product copy created for Kurgo Products website.
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Website content
Website content map and copy for Manufacturing Solutions.
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Amazon product listing
Parent title, description, bullet points, and keyword description.
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Bi-monthly newsletter
Bi-monthly newsletter (10-16 pages) produced for the Jewish Community of Greater Stowe.
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Video script
Video script for WeSolve's Surestep Ladder Stabilizer.
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Email newsletter
Sample of weekly customer email for Woodstock Farmers’ Market.
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Press release
Press release for Vermont Web Marketing.
Sampling of short-form content
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"What Is Organic Maple Syrup?"
Written for Woodstock Farmers’ Market blog and shared in a customer email and on social media.
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"A Sustainable Twist on Your Traditional Gift Exchange"
Written for the Vermont Standard newspaper and republished as a blog post.
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“College Student Grows a Unique Business in Vermont”
Article written for Vermont Business Magazine and republished on VtSBDC’s blog.
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"How Does Solar Work?"
Part of a three-part blog series on solar energy.
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"What I've Learned About Finding Happiness"
Personal reflections blog post published on Medium.
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“A Vermont Pop-Up with Argentinian Roots”
Originally as an article written for Vermont Business Magazine and republished on the Small Business Development Center’s website.
Sampling of long-form content
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"Balsam, Bunches, & Bows"
Article explaining how to make a wreath.
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"It Takes More Than Chicken"
Article about a Vermont tradition.
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"A World Apart"
Article about a fly-fishing guide in the Colorado Rockies.
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"Rain or Shine"
Article about a 12-year-old entrepreneur.
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"Coffin Work"
Article about a woodworker selling a unique product.
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"Florence"
Travel article about a small town in northern Alabama.
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"Hit the Road Jack"
Travel article about a road trip in the Rocky Mountains.
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"Victor Coty"
Article for the Stowe Guide about a filmmaking legend.
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"Road Trip"
Travel piece about a day trip in northern Vermont.
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"Double the Wedding"
Article about twin sisters who shared their wedding.
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"Surprise You're Getting Married"
Article about an unexpected engagement.
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"Arthur Williams"
Memoir book
Personal projects
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"Five Reasons to Embrace Midlife"
Short e-book
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"I Dare to Live Deeply"
Short e-book
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Our Merry Way
Personal blog that I launched in 2015.