Content strategist & writer
Partnering with businesses & organizations to help them share their unique story, engage their audience, and grow their brand.
Turning complex ideas into engaging stories.
I have a knack and passion for helping nonprofit and business leaders connect with their audience through impactful storytelling. I love the work I do. And I love the people I have the pleasure of working with.
My portfolio spans a variety of content formats, from impact stories and brand journalism to web content, newsletters, blog posts, and case studies. Over the past 25 years, I’ve developed a diverse and long client list, with an emphasis on small brands and mission-driven organizations.
Every project needs a roadmap.
Content strategy connects the “why” to the “what.” I can help you define your vision and goals, develop your messaging, and ultimately, engage your audience with meaningful content that enhances their lives.
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Content marketing mission statements and action plans, positioning statements and brand stories, audience personas, customer journeys, editorial calendar planning.
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Web copy, email marketing, product copy, SEO content, taglines, blog posts, press releases, newsletters, video scripts, social media posts, op-eds, articles, & more.
Services
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Strategic planning
What are your goals? Who is your audience? What do they care about and how do we reach them? These questions are our starting point.
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Content development
Every message shared by your organization should align with your brand narrative and vision, engage your audience, and achieve the results you’re after.
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Campaign management
Let’s turn your marketing and communications strategy into action. I can help manage your message delivery across the channels best suited for your audience.
Connect with the people who matter.
A message either lands or gets lost. The good news is: you have a lot of control over that outcome.
The key to a successful communications or content marketing campaign is committing to the steps along the way, from developing a clear vision to final delivery.
We’ll work together to create and share a story that resonates with your audience and reaches them wherever they are.